Around the world, many consumers (e.g. Muslim consumers) look for halal brands. The benefits of halal products affect consumer attitudes and behavior in terms of intention to buy halal products and willingness to pay for halal products (Azizi and Chok, 2013). The purpose of this study is to see the factors that influence consumer intention to buy halal brands. It was carried out by determining …
On the basis of the theory of planned behavior (TPB) approach, this exploratory study aims to examine factors exploring the green purchasing behavior of south Indian shoppers. The research study seeks to expand the planned behavior to include three additional variables, namely, environmental concern, knowledge, and media exposure. Data were collected from 429 respondents from three southern Ind…
The purpose of this study is to test a model to predict antecedents and consequences of relationship quality in online purchases. Novelty: The importance of this research for the online community is to provide a series of the quality of online relationships factors and the consequences for the quality of online relationships so that e-marketplaces can choose suitable guidelines to maintain thei…
PT. X merupakan salah satu perusahaan manufaktur yang bergerak dalam produksi sepatu sport di Provinsi Jawa barat dengan menghasi;kan lebih dari 300 ribu pasang sepatu per minggu. Hal tersebut berimbas pada kondisi mesin yang menurun karena kurangnya pemeliharaan mesin mengakibatkan downtime dan tingginya angga C-Grade hasil produksi. Total Productive Maintenance bertujuan menjaga mesin bera…